Five Steps to Web Heaven - Free report by McEwan Hackett.
We are delighted to announce that McEwan Hackett Consultancy has written a short report available free of charge to our customers. Here is a taster...
Step 1 Know your audience.
Which markets are you trying reach through the web? Research internet penetration in these markets and decide whether the web is the right channel. Africa has tiny (but growing) internet penetration but high mobile telephony usage. Sites likes internetworldstats.com are a useful resource - and free! If your audience has slow access, have a text only version or strip out all non-essential flash based content. Statistics show that users are prepared to wait less than 2 seconds for a page to load!...?
If you would like a free copy of 'Five Steps to Web Heaven', featuring the top five considerations to having a good web environment for your user and search engines, please contact contact Katherine